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What is PPC? How PPC works in Google Ads campaigns

PPC is the abbreviation of Pay Per Click which is basically an online marketing model where advertisers pay for each click of the consumer on their Ad. Specifically, PPC helps the advertiser to gain more visitors to the site with advanced technology instead of getting...

The Trend of Using Illustration in Web Design

Web designers and builders have become more creative with how they build websites these days. The use of illustrations to give websites a unique appearance while passing a specific message at the same time has become very popular. Experts say that this is better than...

Digital Marketing and How It Can Boost Your Earnings

Technological innovations are non-stop and the influence of the Internet is growing. Therefore, there are a lot of reasons why you should do digital marketing if you have a business. In fact, data presented by Digital Strategy Consulting shows that 61% of...

Tips for Hiring Millennials and Keeping Them Around

These days, it is hard to discuss anything related to business or hiring without hearing about Millennials. One of the things that makes this younger generation so attractive to businesses is that they grew up in the digital age, meaning that they are familiar with...
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